On September 15th, 2021, the School of Communications hosted Aagman 2021, an online orientation program for the incoming B.Sc (Hons.) batch of 2021-2024 via Zoom. The program aimed to introduce students to the world of Graphic Design, an emerging and important field in Mass Communication. Mr. Arun Prakash, Assistant Production Manager at BYJU’S, was the guest speaker, responsible for the entire value chain of 3D production from script to final delivery. With previous experience working for well-known brands like DQ Entertainment and Disney, Mr. Arun Prakash shared valuable insights with the students.
The keynote speaker for Aagman 2021 was Ms. Anjana Menon, Founder of Content Pixies and a consultant to CEOs, blue chip companies, and policy makers. With over two decades of experience as a business journalist with Bloomberg News in London and Singapore, Ms. Anjana discussed the career opportunities in the field of Journalism and Content Development across platforms. She emphasized the role of storytelling in content development and how communication appeals are being altered to connect with the audience. Ms. Anjana has also authored a best-selling book called “What’s Your Story?” in collaboration with Adri Bruckner and Marybeth Sandell.
Dr. V. Vijay Kumar, Dean of the School of Communications, delivered the welcome address and took the students through the B.Sc (Hons.) Mass Communication Program, Manual of Policies, Faculty and Courses. The students were also briefed on the Career Advisory Services offered at the School of Communications under the guidance of Prof. Arpita Saha, Faculty Coordinator of Career Advisory Services.